Clone your
best customers.
Susan scans your CRM to find the zip codes where your best jobs come from, sends physical mailers to those homes, and shifts your social ad budget there. Automatically.
Connects to 900+ tools including
QuickBooks
Google Ads
Meta
Stripe
Square
HubSpot
Airtable
Yelp
Nextdoor
ShopifyQuickBooksGoogle AdsMetaStripeSquareHubSpotAirtableYelpNextdoorShopifyQuickBooksGoogle AdsMetaStripeSquareHubSpotAirtableYelpNextdoorShopifyYou have the data.
You just don't use it.
Customers go cold and you don’t notice.
Someone paid you 6 months ago. They loved the job. They’d hire you again, but no one followed up. That’s revenue you already earned once, sitting there.
You don’t know what’s actually working.
You ran Facebook ads, sent some mailers, got some calls. But which ones turned into jobs? Which ones made money? You won’t know until you spend a week at the end of the year pulling it all together.
You market to your whole city instead of the right streets.
Your best customers live in similar homes in similar neighborhoods. But your mailers go everywhere and your social ads target the whole city, while the zip codes that actually convert get the same budget as the ones that never do.
How it works
The loop that never stops
While you're on the job, Susan cycles through your data: pulling, mapping, scoring, targeting, learning. Then starts again.
Ingest your data
Susan pulls live data from your CRM, search ads, and social ads every 24 hours. Every job address, every campaign result, every dollar spent. All in one place.
Example. Home Services.
Pulls CRM + ad data
Every job address from your CRM. Every dollar from your ad accounts. Susan maps it all to zip codes and ranks them by average ticket, close rate, and repeat-hire rate.
Launches mail to winning zips
Direct mail campaigns go out to homes in your top-performing zip codes, targeting homes that match the size, age, and value of your best customers.
Shifts social ads to match
Susan adjusts your social ad targeting to the same winning zip codes. Ad spend stops going to areas that don't convert and concentrates where your best jobs come from.